Your Personal Brand Message Matters Because You Matter!

Struggling to describe what you do?
Want to be recognized as the thought leader you are?
Wondering why your posts and articles don’t get more attention?

You’re in the right place.

I’m Andrea

Personal Brand Messaging Maven. Permission Giver. Podcaster. Writer. Speaker. Author. Seeker. 

My experience includes 25 years of strategic storytelling, meaningful messaging, and corporate drudgery. Along the way, I’ve made weird and wise choices. Sometimes in foreign countries. Usually while wearing a hat. 

But every time, I have begun by giving myself permission to go my own way. With my messages. With my purpose. WIth my life.

The result is FREEDOM.

Services

I Write Posts For You. Seriously!

What: You talk. I type. The result is  meaningful, thought-leadership-building, ego-less posts ever month, positioning you for board seats, big clients, promotions and speaking opps. . I never use AI.

Why: Because you have so much wisdom to share and don’t wanna do it yourself.

BONUS: Content for keynotes. Book and your curriculum.

I Write Your LinkedIn Profile For You. No, Really!

What: I’ll mine you for your magic and reveal your brilliance, one layer at a time. Your stories and lessons and models and philosophies. Messaging that you’ll love and use (almost every day) until you retire.

Why:  It's the first place people look. Because people become raving fans of HUMANS, not companies.

BONUS: You’ll know what to say when you hear: What do you do?

I Create a Rebel Resume for You. It will be Stunning!

What: A polished, designed and on-brand, 9-second scan of YOU with pitch, bullet bio, outcomes, testimonials and approach. Perfect to post, hand out, pass on, attach and build love.

Why: Because people will actually read it and reach out. Nobody wants a play by play.  

BONUS: You’ll use this at every turn.

What is a Personal Brand Message Anyway? 

It’s the story that prospective clients, colleagues, and thought leaders tell themselves about you.

It might be how you have ability to:

  • lead your team.

  • crunch numbers anytime, anywhere.

  • turn data into damn good insights.

  • calm presence amidst a big time crisis.

  • distinct approach to innovation, DEI, engineering or IT.

But, is it the right story?

When you show up as yourself, the ONLY way to differentiate yourself in a sea of other humans doing what you do……is to be your unabashed self.

An aligned personal brand message builds:

  • Cohesion in your brand.

  • Confidence in how you talk about yourself.

  • Trust in your target audience. 

My B.R.A.V.E approach can teach you how!

Is This the Right Thing for Me?

If you:

  • Are done writing your own bio.

  • Have exhausted your network.

  • Don’t want to post stuff yourself.

  • Want more of the right clients.

  • Understand the value of outsourcing.

  • Really want to find your voice.

What you’ll get:

  • A LinkedIn Profile that gets noticed.

  • A sexy one sheet that you’ll send to everyone.

  • Feeling awesome about your online presence.

  • A target audience who trusts you.

  • The right clients reaching out.

  • A perfect answer when people ask what you do.

  • Go-to messaging for curriculum, keynotes and emails.

  • Inspiration to find your voice.

  • Recognition as a thought leader.

  • A feeling of cohesion in your brand.

What others have said:

  • Megan Johnson | Megan Johnson Coaching

    “I was stuck talking about my business and myself in the same old boring ways, and people weren’t responding. I needed The Boot Factor’s expertise to push me….and to find the right message. Now, my messaging has style, pizazz, and speaks directly to my perfect prospect. My LinkedIn, in particular, is seeing a TON more traffic! It was the best investment I made in my business all year.”

  • Carm Cicalese | Service Based Entrepreneur

    “Andrea carefully listens and observes her clients to extract their best qualities and true self. Plus, the Boot-Factor process is fun – we laughed half of the time. Get yourself some Boot-Factor action!”

  • Laura Enzor | Life reinvention For Her

    “I’m so excited about my new messaging! I was struggling to write a succinct statement and you were able to do that for me and then with some added flair!  Since we worked together before I was confident you would capture my brand voice and help pull together my LinkedIn profile. I’m excited to use the bio- one sheet as I feel it represents me very well. Thanks for taking the time to respond to my feedback as we worked through it. You rock! Many thanks”

  • Jason Horowitz | Founder, Managing Partner, HDS Advisory

    “I can safely say, working with Andrea has been one of the best career decisions I've made. I don't know how she does it, but she's able to extract the non-linear, jumbled thoughts out of my mind and make coherent, smart and most importantly, entertaining articles that sound like me!”

  • Beth Karawan | ImprintCX

    "After working with Andrea, I just started getting a lot more attention on LinkedIn. My posts got more comments. Long-time loose connections reached out for a meeting. More engagement all around. It’s as if my rogue opinions gave others permission to join the conversation. Building my personal brand has been a gateway for my own self-expression--now I’m weaving a more distinct voice into everything I post. It’s remarkable.”

  • Nick Andrews | Consulting & Speaking

    “Andrea is a natural at connecting with people and understanding how to take your thoughts and ideas and bring them to life in a way that everyone can grasp.  She makes taking your ideas and thoughts and creating an easily approachable image of them seem easy....and it is for her.  it's been a pleasure working with Andrea.”

Current & Previous Clients