How to Stop Hiding Your Authenticity. Like, Today.
What do you absolutely LOVE?
Do people know it?
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A few weeks ago, my collaborative partner Janelle Orion☀️, talked about her inner brand and her outer brand. And how they became one. It was amazing!
And I had a flashback to the beginning of my company, The Boot Factor.
I've always LOVED cowboy boots.
I grew up in a small town. Backroad was a verb. Bonfires were an event.
But I was not a cowgirl.
I did not take care of animals.
I did not live on Rural Route 2.
So I just PINED after cowboy boots.
Because I thought I wasn't in the CLUB.
Until somewhere around 2012, when I started wearing my cowboy boots in public.
Right along with my yoga pants.
Gasp!
And, big shocker, nobody cared.
Not even me.
I stopped following the rules in favor of being my authentic self.
And found SO MUCH JOY.
And I got more ATTENTION.
People started REMEMBERING who I was.
And the Boot Factor was born.
Now I help others MIX their silos together and express their authenticity.
Need Help? https://go.oncehub.com/AndreaEnright
What part of YOU are you hiding?
Why?